independent insurance marketing Archives

Marketing Statistics You Simply Can’t Ignore

by Chris Paradiso | Oct 13, 2015 | Digital Marketing

Share This: by I recently received an email from my mobile app’s management team on some statistics provided by Hubspot, called “Eight Jaw Dropping Inbound Marketing Statistics.” Huify had put together a nice graphic on the piece, which I have provided a link to, but...

Having a Mobile-Friendly Website vs. a Mobile App: Where to Start

by Chris Paradiso | Oct 6, 2015 | Digital Marketing, Mobile App

Share This: by Unless you’ve been living under a rock for the last few years, you’ve probably caught wind of the Mobile vs. Desktop marketing saga, relating to customers actually buying products online from a desktop, versus buying and searching for products from...

YES, You Can Build an Awesome Personal Brand

by Chris Paradiso | Jul 23, 2015 | Digital Marketing

Share This: by The term “branding” has long been relegated to large companies. But today, thanks to social media, every individual has a personal brand. Not many of us insurance agents have consciously cultivated our personal brand, but they exist nonetheless. Social...

Agents- Are You Ready For Wal-Mart?

by Chris Paradiso | Jun 2, 2014 | Marketing Tips For Insurance Agencies

Share This: by As an independent insurance agent for the past ten years, I have witnessed a trend of stagnant agency growth. My friend put it best- ‘being stagnant is just like going backwards.’ It’s important that agencies get out of this funk because if not,...

Make 2014 The Year Of The Online Presence Push For Your Agency

by devparadiso | Dec 31, 2013 | Marketing Tips For Insurance Agencies

Share This: by 2013 certainly brought many changes, additions and ideas to the playing field we call internet marketing. It seems that some direct writers are understanding the importance of teaming with independent insurance agencies to create marketing ideas to...