The Journey to Personalization

The Journey to Personalization

Share This: by When it comes to your insurance agency’s marketing, personalization is key. Why? Well, think about it this way – when was the last time that you had received excellent service? Thinking back on this service, did the company make you feel like you...
Geo-Targeting for your Agency’s Marketing

Geo-Targeting for your Agency’s Marketing

Share This: by Data is your agency’s  most valuable asset, and I can almost guarantee that they are being underutilized. Let’s talk about location data, geo-targeting, and geo filters (which are filters based on location that let mobile users add a location...