by Chris Paradiso | Feb 23, 2016 | independent insurance
Share This: by Insurance agency owners sometimes say that getting customers is one of the hardest parts of their business. Landing customers can be difficult, and will continue to be difficult moving forward. Additionally, keeping them around can be even harder thanks...
by Chris Paradiso | Jun 20, 2014 | Blog
Share This: by In recent years, agencies have been focused on process and procedures that drive efficiency. We have contracted with management systems, rating software, paperless systems and automated email marketing tools. Most of our investments have been focused on...
by Christopher Paradiso | Jul 22, 2013 | Blog
Share This: by Let’s face it; a customer’s experience is everything. I say that because many insurance professionals believe that people do business with their agencies because we provide great service. My belief on great service stems from the idea that we receive a...
by Christopher Paradiso | Feb 2, 2013 | Marketing Tips For Insurance Agencies, Tips & Tricks
Share This: by by Kate Pisciotta Since I’ve been marketing for my independent insurance agency in Stafford, Connecticut (Have to plug it), I’ve been focusing on primarily impression based marketing, which I believe is essentially EVERYTHING we do as...
by Chris Paradiso | Feb 2, 2016 | Digital Marketing, Mobile App
Share This: by It’s 2016, and as fast as it has come up on us, technology is moving even faster. This year, if you’re not investing in app messaging (also called push notifications) to drive your mobile marketing efforts, along with your customer experience, you’re at...