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Four Linkedin Turnoffs You Might Be Doing Without Even Knowing It.

by Christopher Paradiso | Dec 2, 2013 | Linkedin

Share This: by The key factor to always remember when your agency markets itself through social media is to make sure you understand who your audience is.  When you do this, you can then avoid the following four LinkedIn turnoffs. 1— Remember, LinkedIn is...

Lessons Learned Regarding Best Practices With Facebook For Insurance Marketing

by Christopher Paradiso | Nov 20, 2013 | Blog, Facebook

Share This: by Having a successful marketing strategy within my agency requires learning from my mistakes. When we learn from these mistakes, we grow as a business, and it is absolutely crucial for our business to continue in its learning and growing.  I wanted to...

Online Agency Reviews: The Business You Are Passing Up Without Them

by Christopher Paradiso | Nov 4, 2013 | Digital Marketing

Share This: by As a business owner, you really need to look at the world of social marketing and the importance of how your consumers review your business. Recently I was traveling in Kansas to put on an insurance marketing workshop and was looking for a place to sit...

Agency Retention: Fixing What Was A Steady Leak Into A Slow Drip

by Christopher Paradiso | Oct 15, 2013 | Being Successful, Blog, Marketing Tips For Insurance Agencies, Tips & Tricks

Share This: by What is your agency doing to retain its current business? This is a very valuable question and the answer is even more valuable.  First of all, you always need to be doing something to keep the current business that has already been written.  This is...

Three Comments Regarding Our Award From The PIA National For Social Media Excellence

by Christopher Paradiso | Sep 24, 2013 | Being Successful, Social Media

Share This: by   Well, Paradiso Insurance finally did it! Our agency, that has been embracing social media consistently for the past four years has finally won the award from the PIA National for Social Media Excellence.  When we received the phone call, happy...
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