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Your 2015 Marketing Strategy

by Kelly Donahue-Piro | Dec 26, 2014 | Being Successful, Blog, Brand Camp, Digital Marketing, Facebook, Google, Linkedin, Marketing Tips For Insurance Agencies, SEO, Social Media, Tips & Tricks, Twitter, Vine, YouTube

Share This: by As we work to build the marketing strategy for Paradiso Insurance there are three components we always focus on: Interest Generation Marketing to prospects during the sales process Marketing to the current clients Many agencies only focus on interest...

Facebook Has Changed… Have You?

by Chris Paradiso | Dec 18, 2014 | Digital Marketing, Facebook

Share This: by Things seem to be getting uglier for small businesses in the world of Facebook. The most recent development that took place November 5th’s ban on like-gating. This is the practice of forcing a customer to like your page in order to receive the content...

FUEL Your Creative Content

by Julia Czelazewicz | Nov 26, 2014 | Being Successful, Blog, Digital Marketing, Facebook, Marketing Tips For Insurance Agencies, Social Media, Tips & Tricks, Twitter, Vine, Vision, YouTube

Share This: by Anyone can be taught how to do something, but true success lies within the people who can do something to the fullest. People who master a skill know that skill not only as an action, but as a concept. Now, let’s relate this to content marketing. If you...

Don’t Depend On Facebook Alone For Your Organic Reach And Success In 2014

by devparadiso | Jan 8, 2014 | Facebook

Share This: by If you are responsible for a business page on Facebook, you might have felt the drastic changes. I can tell you personally, that I have felt the problem and have changed the marketing game plan for 2014. The problem? Facebook’s algorithm changed...

Lessons Learned Regarding Best Practices With Facebook For Insurance Marketing

by Christopher Paradiso | Nov 20, 2013 | Blog, Facebook

Share This: by Having a successful marketing strategy within my agency requires learning from my mistakes. When we learn from these mistakes, we grow as a business, and it is absolutely crucial for our business to continue in its learning and growing. I wanted to...